Retaining customers and attracting new ones can seem like a full-time job for many car dealerships. After all, there are plenty of places for local consumers to buy and service vehicles. So how can you create loyal customers and bring in new business? One proven way is to hold customer appreciation ...

Has your dealership been struggling with inventory problems over the last few months? Then you are not alone. Across the automotive industry, new car inventory is down about 48 percent from 2020 – with trucks and SUVs hit particularly hard. What is causing the global vehicle shortage? The prob...

In last week’s fusionZONE blog post, we covered several ways to increase service profitability. This week, we’re diving deeper with even more tips to enhance your dealership’s fixed operations revenue. If the challenges of 2020 and what’s followed have taught us all anything,...