Welcome back to our third and final installment of our Getting Started with Google Search Console series! This series is aimed at automotive dealers looking to learn how to use Google Search Console.
Today, we’re going to finish up by seeing how to use Google Search console filters to check on how your pages are ranking!
Let’s get started.
Using Filters to Check Rankings Using Google Search Console
One of the most common functions of Google Search console is the Performance Report, labeled Performance on your left-hand side.
It can show a ton of data for you to slice and dice. You can check out your Clicks, Impressions, Average Click-Through-Rate (CTR), and your Average Position on Google’s SERP.
To start finding actionable items, however,you’ll have to use the filters. Let’s walk through how to use those.
In all of our examples, we’re using a San Diego based Toyota dealer to find out how they rank in their city.
A popular query that dealers salivate over the possibility of ranking for is “{city} {OEM} {dealer}”, or in English, “san diego toyota dealer.”
But how would you find out how you’re ranking using Google Search Console?
First, Click on Query underneath the chart.
Then, click on the Filter icon (which looks like thison the right).
Now, type in your query. In this case, we type “san diego toyota dealer.”
Here is the result that we get.
We have several options, so we’re going to start out and click the top one.
Voila! We now have our data. These metrics are able to be selected and shown at once. We wanted to know our average position, so let’s click on that one on the right.
Now, what about if I wanted to know which pages actually rank for this keyword?
Easy! Scroll down and click Pages.
There you have it. Now you try this on your own for all kinds of different rankings.
If you want to change the date or compare it to another time period, click those filters at the top.
Wrapping Up
That concludes our series on the basics of Google Search Console! We hope that you found this useful in your journey to improving your sites’s SEO.
If you have any question or need some help, don’t hesitate to reach out to us at fusionZONE.
Until next time!